Design is one of Europe's greatest resources and is rapidly being recognised as a key element of innovative and successful businesses. Design Management Europe (DME) is an European initiative to demonstrate and promote to businesses the commercial benefits that can be gained with good design management practices.
19 partners from 12 European countries currently compose the DME Network, bringing together expertise from different countries, different backgrounds and different approaches to the world of design, turning the DME Network into a truly European platform for the development and promotion of design management.
Design Management Europe is a key part of the PRO-INNO Europe initiative.
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| DME DatabaseEstoli, New strategy for family business"Facing the possible disappearance of their brand and increasing competition, Estoli, a family business, chose a strategy of diversification into new products and discovered the indispensability of distinction in design. The two initial design projects, working with professional designers, resulted in successful new collections, which avoided competing on price." |
